But the truth is that the world has changed. And not participating in the conversation is a loud statement of its own to your customer base. You can’t control your branding message in any case because your customers are already talking about you online. The best you can do is to participate.
We could, however, demand much more from the social media sites that are so eager to sign up our kids and encourage them to share, share, share. These companies are selling our kids’ “likes” and habits to advertisers, and enticing all of us to give up more and more of our privacy.
For the ancient Greeks, who lacked our social media, the only way to achieve mass duplication of the details of one's life in the apprehension of others was to do something wondrously worth the telling. Our wondrous technologies might just save us all the personal bother. Kleos is a tweak away.
All of a sudden, we've lost a lot of control. We can't turn off our internet; we can't turn off our smartphones; we can't turn off our computers. You used to ask a smart person a question. Now, who do you ask? It starts with g-o, and it's not God.[CNN interview (December 8, 2010)]
Looking ahead to 2015, if you're using Facebook for business purposes, stop posting selfies. Post videos showing how your business adds value. That will stand out in Facebook's newsfeed." -Jennifer Ritchie Payette, Futurist/Change Management Consultant, Entrepreneur, and co-author Modular Career Design
Today’s businesses can’t just use social media; they have to become social businesses, inside and out and from top to bottom. Ultimately, that is the goal of this book: to harness the power of being a social business to become the most highly recommended organization in your industry/category/niche.
The wise do not buy into other people’s perceptions of who they are and what they are capable of. Instead, they bypass a person’s public persona and see who they are in their highest expression. When you see actions taken with integrity, instead of words only, you will then know a soul’s worth.
Let your heroes be known. Give praise and honor to those to whom it is rightly due. Spend more time posting stories about heroes than you do about the wrongs in the world. When we know about heroes and we see those who perform heroic acts, we too want to be heroes. There is a hero in all of us. Heroes are important.
It is a wonderful thing to be liked by a stranger, but without respect it is pointless. It is like pulling the pedals off a rose and throwing the stem at the person you like. It’s creepy, but had good intentions that suddenly experienced some strange form of verticillium wilt, during the climate change of their mood.
The 21st Century Church must rethink ministry via the lens of technology. While most of them are consumed by their imbalance stance; bathing anointing oil and buying tokens for miracles, their counterparts are ministering to millions using the advancement in technology/internet. A powerful tool in the hands of the believer.
Each little update - each individual bit of social information - is insignificant on its own, even supremely mundane. But taken together, over time, the little snippets coalesce into a surprisingly sophisticated portrait of your friends’ and family members’ lives, like thousands of dots making a pointillist painting.
It amazes me that we are all on Twitter and Facebook. By "we" I mean adults. We're adults, right? But emotionally we're a culture of seven-year-olds. Have you ever had that moment when are you updating your status and you realize that every status update is just a variation on a single request: "Would someone please acknowledge me?
Social media is much more than self-promotion. It is a two-way street, a set of tools that allow you to reach out to people and become the bringer of positive things and experiences. In turn, these people will not just support you. They will be there to help you increase your reach and audience – and turn your business into a viable endeavour.
À medida que a mídia convencional tradicional é substituída por uma imprensa personalizada, a internet torna-se um espelho de nós mesmos. Em vez de usá-la para buscar notícias, informação ou cultura, nós a usamos para SERMOS de fato a notícia, a informação e a cultura.
What color is a chameleon placed on a mirror?...The chameleon responding to its own shifting image is an apt analog of the human world of fashion. Taken as a whole, what are fads but the response of a hive mind to its own reflection?In a 21st-century society wired into instantaneous networks, marketing is the mirror; the collective consumer is the chameleon.
