They all call me "Excuse me," even though my nametag clearly says "Jordan." It's like people don't actually exist while they're working. Workers are just tools who aren't supposed to have feelings or personalities. You don't become human until your shift is over. Until then, we're all just zombies. We're dead to the world: infected people who need to be avoided, unless, of course, someone needs to know where the paintbrushes are located.
A gentleman of ambition is aware of the people he wishes to be associated with both socially and commercially. He knows that moving through different levels of society is akin to stepping through different rooms in an enormous house, each door leading to a grander environment than the last. He may, of course, settle for the comfort of any room he reaches. Alternatively, he may continue through successive doors to surround himself with even greater fineries and riches.
Sales is a solo endeavor, a cold and lonely venture. Or it can be viewed in that aloof manner. It can also be viewed as something warm and symbiotic, and I think that’s what all the best salespeople have in common. They all choose to look at sales as not them versus the world, but rather them with—and for—the world. Sales isn’t about getting people to buy from you. Sales is about finding out what problems people have, and offering them solutions.
Your level of audacity affects how well they perceive your idea. Audacity in asking means that you ask for what you actually want. When you are in the heat of the conversation, and things are getting real, and the yes and no affects your bank account, you will sometimes feel a temptation to be safe, rather than... sorry. What a bullshit phrase, by the way. I’d rather die in the pursuit of my peak potential, than live forever in a mediocre, average way.”Excerpt From: “Unlimited Influence: Sell Any Idea One On One.
The typical industry approach is [retailers] to treat vendors like the enemy... If vendors can't make a profit then they don't have money to invest in research and development, which in turn means that the products they bring to the market will be less inspiring to customers, which in turn detriments the retailer's business because customers aren't inspired to buy. People want to cut costs and negotiate aggressively because there's a limited amount of profit to be shared by both sides. As a result of this "death spiral", most retailers fail.
What he wasn't so good at was manipulating the internal states of other humans, getting them to see things his way, do things for him. His baseline attitude toward other humans wass that they could all just go fuck themselves and that he was not going to expend any effort whatsoever getting them to change the way they thought. This was probably rooted in a belief that hed been inculcated to him from the get-go: that there was an objective reality, which all people worth talking to could observe and understand, and that there was no point in arguing about anything that could be so observed and so understood.
Is the competition really some mythical beast? No, not really. Knowing how to play your group of salespeople as a team, to overcome the group objective of winning the customers support, is the objective. The opposing team in proper viewpoint is not just the similar competing business to yours. Nor is it the competing franchises of your home office.No, in order to really be effective in the market place as a surviving business, you must go beyond that philosophy. You must be willing to expand your viewpoint to fully understand who the competition truly is. Your true competition is simply this: Anywhere that your customer would spend his or her dollars as opposed to spending them at your company or place of business.
I call these lessons ‘learned on the fly’ because the knowledge gained from the experiences connected with them were very much akin to the spirit of the centerfielder in baseball running backward at full speed, looking towards the heavens, trying to not lose sight of the ball or fail to notice the sensation of gravel from the warning track under his cleats as he knowingly approaches the blindside impact of an outfield wall. His focused intention guides him into trying to make the catch that will save the game for his team, his city and the harmony of the moment, despite the foreboding threat of a pending collision. Decisions in these situations are made in an instant. One weighs the purpose of the game, the success of the catch and one’s own safety of survival in a fleeting moment, and in all hopes one lives to tell about it in the glow of great success.
Every deal can be closed. Every prospect can become a buyer. Every no can turn into a yes. In any market. In any economy. There is always an angle. There is always another attempt. There is no law against how much you can prospect, or how many times you can try to close a deal. There are more than enough ideas and millions of resources and billions of people out there to make any dream that you want, a reality. The only mental chain that will ever imprison you in a life of scarcity, is a belief that there is not enough, or that there is not a way to make what you want possible. This chapter is going to awaken and stir up a monster of influence and achievement inside you. This monster works by being totally aware of all the resources that you have at your disposal, and not being afraid to any means to influence. ”Excerpt From: “Unlimited Influence: Sell Any Idea One On One - Chapter: Gun To Your Head
Have you ever seen someone buy a piece of furniture or clothing from New York, Chicago or London? Even though the exact same product was available right down the street at a local retailer for a fraction of the cost? This kind of phenomenon is referred to as ‘The expert from afar’ enticement that enraptures the naïve with the idea that things distant and far removed have more value because of the popularity of their location or the pedigree of the presenter. They often neglect to seek resources locally that offer the same product or practical wisdom, and do not employ the benefits of direct first hand observation to test the efficacy of what can be found close by within arm’s length. Instead they venture afar without looking at what is often right in front of them, invisible because of proximity.However, invisibility has its own value too. It allows one to carry on unnoticed, and go merrily about your own successful way.
His baseline attitude toward humans was that they could all just go fuck themselves and that he was not going to expend any effort whatsoever getting them to change the way they thought. This was probably rooted in the belief that had been inculcated to him from the get-go: that there was an objective reality, which all people worth talking to could observe and understand, and there was no point in arguing about anything that would be so observed and so understood. As long as you made a point of hanging out exclusively with people who had the wit to see and understand that objective reality, you didn't have to waste a lot of time talking. When a thunderstorm was headed your way across the prairie, you took the washing down from the line and closed the windows. It wasn't necessary to have a meeting about it. The sales force didn't need to get involved......It was time, in other words, to call out the sales force, take Jones to lunch, begin gardening personal contacts, shape his perception of the competitive landscape. Forge a partnership. Exactly the kind of work from which Richard had always found some way to excuse himself, even when large amounts of money were at stake. Yet now his life was at stake, and no one was around to help him, and he still wasn't doing it. He simply couldn't get past his conviction that Jones could go fuck himself and that he wasn't going to angle and scheme and maneuver for Jones' sake.
